Intellectual Property is such a boring subject!


Well it doesn't have to be... we are surrounded by it every day and it impacts so many of our choices in what we buy, where we spend our time, what we do in work and so on. It is quite likely it affects your work too but you may or may not be aware of it. Find out just how wide ranging IP is and how it could affect your livelihood.

Get savvy about Intellectual Property, starting today

Course Preview


What you will learn

So few people know about the subject of IP until it is too late. This course is geared towards helping you understand about this vital subject in advance of when you need it.

  • Just how important the subject of IP is and how it already impacts you

  • How knowing about IP can affect your income and could impact your livelihood

  • Being IP savvy will help you be aware that IP already is part of your working life

Nike's Success using their Intellectual Property

Nike has used their Intellectual Property to become the world's most successful sports brand. Learn how they did it and how their success influences lots of people today when they buy trainers.

What is covered in the course

Take a look at the range of topics that are covered in the course, as well as a whole lot more. 


  • Apple's Success

    Apple had a legal fight with Samsung and lost over not being cool.

  • Mickey Mouse

    How Mickey Mouse makes Disney a lot of money all over the world.

  • Ed Sheeran's battle

    Learn how Ed Sheeran was accused of copying and won his fight in court.

  • Formula 1 Secrets

    Learn about copying accusations on the race track.

  • The world's free gift

    How the internet was given to the world for free.

  • Cult Status

    How Volkswagen have benefitted from their brand reputation.

  • Want a coffee?

    How Costa works so hard to get you to buy from them.

  • How far and how wide

    Learn just how far and wide Intellectual Property impacts life.

  • Elvis beyond the grave

    Even though Elvis died many years ago, he is still making money today.

  • Get Savvy

    Learn about this vital subject that probably already affects you!

  • Who took the chips?

    Learn about the IP story behind the McDonald's global empire.

  • Not breaking the bank

    Learn ways you can protect what you do cheaply.

Legally Approved Course

The content of this course has been checked by legal professionals to check the content is all correct. But it is written in language you and I can understand, with real life examples that affect our everyday. Learn about this crucial subject to find out just how much it affects you now and get savvy so you can avoid getting taken for a ride in your creative, business and entrepreneurial endeavours. You can download an interactive certificate as part of your continuing personal development.

Virtuoso Legal Review

Hallam Whitehead, Trainee Solicitor

Don’t Steal My Stuff delivers an incisive introduction to the core intellectual property rights, providing creators with a foundational understanding of what can be a nebulous and confusing area of law. Demonstrating the importance of branding and the value of intellectual property protection with numerous industry examples of intellectual property exploitation, Don’t Steal My Stuff succeeds in underlining the importance of IP with important know how in relation to protecting an individual's rights and fully exploiting the value of their craft in future.

Course curriculum

    1. 4. Let's get started

    2. 5. What is Intellectual Property?

    3. 6. Understanding Intellectual Property

    1. 7. Looking at Intellectual Property in everyday life

    2. 8. Nike's Story

    3. 9. What about other brands?

    4. 10. Brand Cult Status

    5. 11. The McDonald's Story

    1. 12. How far does IP go in life?

    2. 13. Some other IP Types

    3. 14. Something simple to remember

    1. 15. How IP can make money

    2. 16. Disney's Story

    3. 17. Marvel

    4. 18. Companies guard their stuff!

    1. 19. Let's get personal

    2. 20. What about you?

About this course

  • £19.00
  • 25 lessons
  • 0.5 hours of video content

Anna shares about the course

Hear how Anna watched the course and realised just how much it could help her and her husband.




David talks about what he learnt

David found the course engaging and informative and learnt about this important subject in a fun way.



Rick and Ali's Testimony

Rick and Ali share their thoughts about learning about Intellectual Property.




Meet your Instructor

Designer and Course Creator Anna Brewin

I trained as a Textile Designer but have expanded since I graduated into Surface Pattern and Graphic Design. In my design journey I have protected my work through various types of Intellectual Property protection and this has led me to share my lessons and experiences with others. I have then expanded my knowledge in IP beyond the design field to the wider scope of it's impact.